Keynote Speaker, Wine & Spirits Sales Leader,

Hospitality Veteran, Happiness Hunter

Susan

Strom

Proven impact.

  • “I had the pleasure of welcoming Susan as our keynote speaker at a recent state meeting with over 350 beverage industry professionals. Her signature philosophy, rooted in the bartender’s golden ratio of 2:1:1, turned into a powerful framework for balance and fulfillment that resonated deeply with every attendee. Her presentation was so engaging that it ended in a standing ovation. Susan brings a unique blend of expertise, authenticity, and practical wisdom that leaves a lasting impression. I confidently recommend her to any organization seeking to elevate and energize their audience.

    Ernie Castro

    EVP/GM Coastal-Pacific Wine & Spirits - East Region

  • "I was fortunate enough to have Susan speak at an event my company was hosting a few months ago for Country Club Food & Beverage Management teams. It was truly a highlight of the day. I was thrilled I was able to attend so I could witness her in her element. Susan was able to reel in a crowd that started out more interested in having a drink and socializing. Within moments of her starting to speak, the room grew quiet as they listened intently to her stories and her ideas. She is smart, funny, relatable, relevant and knows how to read her audience. Susan speaks from the heart, but does it with passion and enthusiasm that is contagious. She was able to control the room, motivate both the leaders and the staff, AND left the entire group wanting more. I can’t wait to hear her speak again as she continues to grow her brand and share her recipe for life, success and happiness."

    Caryn Pomeranz

    Owner, Collaborative Culinary Consultants, Fortessa Tableware Solutions

  • "Susan’s G.R.O.W. keynote presentation at Mixology Matters Cocktail Conference was a game-changer! I’ve known Susan for many years and she was one of the original sponsors of the first Mixology Matters Cocktail Conference in 2009 and it was full circle having her come back all of these years later and keynote this past year's conference. Her innovative approach, blending the art of mixology with life and career strategies, left myself and the attendees inspired and equipped with practical tools for success. The GROW system is simple, yet so powerful—2 Parts Strong, 1 Part Sweet, and 1 Part Sour truly is the perfect recipe for balance and brilliance. Whether you’re looking to elevate your personal life or professional goals, Susan’s framework offers insights that are universally applicable. Her seminar set the tone for the rest of the day and I left feeling motivated, refreshed, and ready to take on the upcoming chapters in life!”

    Rob Husted

    CEO Bar Wars LLC, President - US Bartender’s Guild - Broward/Palm Beach Chapter

  • “I worked with Susan for about 7 years until 2017. She was an incredible leader and helped me grow in the adult beverage industry, and she became a mentor and friend. I recently had the honor and pleasure of attending her first presentation as a keynote speaker and just, WOW! I recommend anyone from any industry to jump at the opportunity of having this incredible woman share her story! It’s full of real world wisdom and experience with a wonderful touch of humor, loads of inspiration and positive energy. I am looking forward to seeing the next chapter unfold for Susan as she shares her unique experiences, as well as her tried and true recipe to personal fulfillment and happiness.”

    Dianna Greene

    Eastern Sales Director - González Byass USA